Steve Hoare

Brazil Health Ministry heads problem gambling care strategy

Brazil’s Ministry of Health (MESP) has released a national guideline for medical professionals who administer care for those suffering from gambling harms.

The document expands on the country’s Unified Health System (SUS), and is aimed at professionals registered with the Psychosocial Care Network (RAPS), offering practical advice on how to monitor and treat problem gambling behaviour.

All guidelines were prepared as a result of close collaboration between MESP and experts in behavioural anomalies, including representatives from the Department of Mental Health, Alcohol and Drugs, as well as the Secretariat of Specialised Health Care.

MESP’s statement on the pressing need of the 73-page document highlighted that admissions to the SUS related to pathological gambling have grown significantly between 2018 and 2025, giving special attention to online betting abuse cases that have led to deteriorating mental health in patients, as well as financial hardships.

“With this set of measures, the Ministry of Health reinforces its commitment to the protection of the mental health of the population, the organisation of the SUS response and the offer of comprehensive, humanised and accessible care throughout the country,” the MESP added.

Guidelines do “more than recognising a growing pattern”

The guidelines cover aspects such as warning signs and patterns of problem gambling, support tools for evaluation and treatment, suitable responses to the severity of each case, as well as best practices for efficient collaboration with Psychosocial Care Centres situated across Brazil.

“The document arises from the collective commitment to understand and take care of the new forms of psychic suffering that emerge in the contemporary context, such as problems related to gambling and their relationship with the digital landscape,” the authors stated.

“More than recognising a growing phenomenon, it recommends how to improve the psychosocial care of affected people, considering the impacts on daily life, bonds and public health.

“Care must recognise that the problems related to betting games are not limited to an individual and mental health issue. These problems also manifest themselves as an expression of social, economic and cultural vulnerabilities, demanding territorial, intersectoral responses and based on listening and co-responsibility.”

Brazil recently celebrated the first anniversary of launching its regulated betting market back in January 2025. Since then, the gambling market in general has been significantly altered to protect the country’s vast population, including the launch of a national self-exclusion registry.

However, initiatives like the latest problem gambling guidelines show that there is still work to be done in that direction. This will be one of the key points at the SBC Summit Rio conference, which will bring the region’s top voices together on 3 March.

Read more

Fraudsters in Brazil get creative with self-exclusion exploit

Operators in Brazil report that opportunistic bettors are trying to exploit a loophole in the country’s national self-exclusion scheme.

Media outlet BNLData has received warnings from local gambling firms about players who are trying to defraud businesses by placing bets within the period between making a self-exclusion request and the operator fulfilling said request.

Brazil officially ratified its licensed betting market in January 2025, bringing millions of bettors into a regulated system that will feed back into the national economy. Overseen by the Secretariat of Prizes and Bets (SPA) under the Ministry of Finance, experts predict that the market will reach billions in value by the end of the decade.

Self-exclusion was one of the final steps in the legislative process, introduced in December last year. In the first 20 days of its inception, the registry saw 153,000 requests from players, BNLData added.

Championed by SPA Secretary Regis Dudena, the system works by receiving the self-exclusion request and automatically notifying operators about it, giving them a 72-hour period to go through with the blocking order.

This exact timeframe is being targeted by the bettors, who are wagering high sums which they then want back under the premise that they shouldn’t have been allowed on the platform in the first place.

Their success rate, however, remains a topic of speculation, as no operator has publicly confirmed any payouts made as a result of this fraud.

To put things into perspective, one case reported by BNLData involved a modest bettor, with their losses between 2024 and 2025 totalling around R$500 (£70).

On 2 January, the same player filed a self-exclusion request with SPA. Right after that, their activity showed multiple bets totalling R$5000 being placed with different sportsbook platforms, covering all outcomes of the same sports events.

They then tried to recover the accumulated losses by contacting the sportsbook providers, arguing that they’ve breached the law by allowing them to place a wager with a self-exclusion order in place. However, this is where details matter the most.

Operators would have been committing an offence if the self-exclusion was active, but bets and wagers are still considered valid if placed within the above-mentioned 72-hour period.

In addition, this appears to not be an isolated case, with multiple companies reporting the same pattern, pointing towards systematic fraud attempts.

Whilst this is unlikely to cause major damage to the gambling sector in Brazil, it could lead to SPA reevaluating the self-exclusion framework and introducing shorter enforcement timeframes.

Read more

Latest fine issued in long-running battle against Dutch black market

Kansspelautoriteit (KSA), the Dutch Gambling Authority has issued two fines, one for failure to comply with player protection standards and another for illegal operations.

The larger of the two fines, standing at €4.2m, was issued to Starscream Ltd, which was found operating the brands of rantcasino.com, allstarzcasino.com, and sugarcasino.com without a Dutch licence.

This is the second time Starscream has been fined for illegally operating in the Netherlands, having been issued a €840,000 penalty in April last year. Both cases may demonstrate the difficulty of finding illegal operators, however – if a company is not licensed in a country, how can a regulator enforce payment of its penalty?

On a wider scale, the two fines against Starscream also demonstrate the continuing battle against the black market being waged in the Netherlands. Operators often argue that marketing restrictions and high taxation are a cause of the country’s black market woes.

Michel Groothuizen, Chairman of the board of the KSA, said: “The Netherlands Gambling Authority has a wide range of tools at its disposal to tackle illegal providers. Imposing administrative fines is one of them.

“Although collecting such fines presents challenges, particularly for parties outside the EU, with these fines we continue to send the message that we are taking a tough stance against illegal offerings in the Netherlands.”

KSA not easing up

The second fine issued this week is a much more typical one in the Netherlands, centring around player protection. The KSA has made player protection, particularly protection of younger and more vulnerable customers, a top priority in recent years.

Notable fines for player protection reasons in 2025 were issued to Unibet, LeoVegas and JOI Gaming, for the reasons of player supervision in the cases of Unibet and LeoVegas and advertising infractions in JOI Gaming’s case.

In the most recent instance, the KSA has fined Tulipa Ent Ltd, which trades as ComeOn the Netherlands, for failing to detect signs of excessive gambling behviaour among 10 young adult players on time. This included setting ‘excessive deposit limits’ and incurring thousands in losses over short periods of time.

Groothuizen added: “The Ksa previously found that providers’ implementation of their duty of care varied too widely and often left much to be desired. We therefore conducted additional research with various providers, resulting in the various duty of care fines we are now seeing.

“Providers absolutely must not let slip something as essential as the duty of care, especially when it concerns vulnerable target groups such as young adults.”

Read more

CJEU sides with Austria on gambling claims against Malta licences   

The long-standing legal battle of Austrian courts to enforce national laws and rules on foreign-licensed operators has reached a significant turning point.

This morning, the Court of Justice of the European Union (CJEU) provided a preliminary determination on the dispute between Austria Supreme Court and Malta referred for arbitration to the European Commission (EC).

The legal challenge was initiated in 2022 by an Austrian player who sued the Maltese business Titanium Brace Ltd – the placeholder name for a defunct licence of DACH market operator DrückGlück (drueckglueck.com).

The case spans over twenty years of regulatory and legislative changes in European gambling and member state law. However, the original challenge remains, as the plaintiff seeks to hold foreign-licensed operators accountable for offering unregulated gambling across borders.

Austrian courts uphold that the plaintiff has a right to reclaim losses, as the player had sued the former Maltese licence that had no authorisation to provide online gambling services in Austria.

However, citing Maltese law, Titanium Brace denied any payout, stating that its authority and compliance were accountable to the jurisdiction of Malta.

The case has been closely monitored by legal observers, who deem it a test for the CJEU to interpret EU single-market freedoms and member state autonomy over gambling regimes.

Following an extended review, the CJEU views that under the EU’s Rome II Regulation, local laws are applicable as a “non-contractual obligation”.

As such, the interpretation deems that liabilities can be claimed in the member state where the damage occurs, regardless of the licensing parameters of a business.

In online gambling cases, “the damage arises where the player resides, as that is where the financial loss and consumer protection interests manifest.”

Accordingly, the CJEU held that Austrian law would apply to the case, allowing the player to pursue claims under “domestic tort law”. However, the Court noted that if a tort is closely aligned to another member state, judges may apply that country’s law instead.

“The law applicable to a non-contractual obligation arising out of a tort or delict shall be the law of the country in which the damage occurs.

“In games of chance organised in another Member State without the necessary national licence, the law applicable to that damage is, in principle, that of the Member State in which that person has their habitual residence.”

With regard to the long-standing dispute, the CJEU deems that Austrian laws are applicable, due to the condition that Austria has specific consumer protection rules , a determining factor that could be referenced against Titanium Brace.

The CJEU underscores that its ruling is a preliminary matter, as the arbitration aims to interpret EU law – the CJEU does not decide legal outcomes. To proceed with settlements, Austrian courts must apply the CJEU’s interpretation when ruling on the actual case.

Fragmented Europe

Though preliminary, the CJEU determination will have significant ramifications for wider challenges against Malta-licensed operators and its courts.

Similar disputes over player loss claims have been submitted by German courts, most notably a 2023 case (C-440/23) involving a customer in Hesse seeking to recover losses from Lottoland as an unlicensed operator. The challenge was referred to the European Court of Justice by the Regional Court of Gießen.

The German case has since received an Advocate General opinion favourable to Malta, stating that “claims for restitution of stakes under national law do not fall foul of the EU doctrine of abuse of rights.”

The Advocate General reasoned that “restitution claims are governed by national contract and civil law, not by EU market freedoms such as the freedom to provide services, and thus do not inherently constitute abuse of EU law.”

Malta stands by Bill 55

The conflicts have spanned significant changes in national legislation on gambling across multiple EU member states. In 2023, Malta’s government proceeded to codify Bill 55, endorsed by the Ministry of Finance and the Malta Gaming Authority (MGA), as Article 56A of the Gaming Act.

The amendment allowed Maltese courts to refuse recognition or enforcement of foreign judgments against Malta-licensed businesses, provided that the disputed gambling activities were lawful under Maltese regulation.

Upon its introduction, the Maltese government was requested to explain Bill 55 to the EC, as the member states of the Netherlands, Germany, and Austria raised objections.

Malta was accused of effectively shielded online gambling operators from legal responsibility and undermined enforcement of national authorities.

The government justified the measure as necessary to protect the integrity of its licensing regime and uphold EU principles of service freedom, arguing that Malta’s remote gaming framework should not be undermined by conflicting national laws elsewhere in Europe.

Malta maintains the provisions of Bill 55 within its Gaming Act. The government cites that, to date, no Maltese court has applied or enforced its protections in cross-border disputes concerning online gambling conflicts.

Read more

Denmark submits gambling ad controls for EC inspection 

The European Commission (EC) has been formally notified of new technical and supervisory powers sought by Spillemyndigheden, Denmark’s Gambling Authority.

On 13 January, Spillemyndigheden submitted a notification to the European Commission’s Technical Regulation Information System (TRIS), initiating the EU-mandated review process for proposed regulatory reforms.

Under EU law, Member State authorities are required to notify the Commission of draft technical regulations to ensure that proposed measures do not breach internal-market principles, competition rules, or EU standards.

The TRIS procedure allows the Commission and other Member States to assess the proportionality and compatibility of national legislation prior to adoption.

Through its submission, Spillemyndigheden has launched a consultation on expanded supervisory and enforcement powers set out under draft provisions of Denmark’s proposed Marketing and Advertising Law.

The draft legislation has yet to receive final approval by the Folketinget. However, the overhaul of Denmark’s marketing and advertising framework appears to carry broad political consensus, with ministers supporting the introduction of sector-specific rules targeting gambling advertising.

Scheduled for implementation from 2027, the law aims to significantly reduce the volume of gambling advertising across Danish media, while introducing new safeguards to ensure advertising is directed exclusively at adult audiences aged 25 and over.

Among the proposed measures is a “whistle-to-whistle” advertising ban, which would prohibit all forms of gambling promotion during live sporting events from 10 minutes before kick-off until 10 minutes after full-time.

Marketing activity will also be restricted from portraying gambling as a lifestyle choice, with draft provisions prohibiting endorsements by celebrities, athletes and influencers across all media channels.

Land-based measures would introduce a ban on gambling advertising within a 200-metre radius of schools and youth education institutions, as well as across public transport networks and associated areas.

Provisions governing social media and affiliate marketing remain under development, with further clarification expected as the legislative process continues.

In its TRIS submission, Spillemyndigheden has requested the Commission’s assessment of new supervisory measures that would expand its remit across media and marketing verticals. This includes establishing a legal basis to block illegal gambling advertising linked to operators not authorised under Denmark’s Gambling Act.

The draft law would also broaden the Authority’s sanctioning powers, introducing clearer principles and criteria for calculating fines and clarifying its authority to issue administrative injunctions in cases of regulatory breaches.

For land-based operations, Spillemyndigheden has further requested oversight on whether it may revise interpretations of certain gambling definitions under the Danish Gambling Act of 2012 — notably proposals to merge the classifications of gaming shops and gaming halls into a simplified regulatory framework for stakeholders.

Responsibility for steering the final legislative process will fall to Denmark’s newly appointed Tax Minister, Ane Halsboe-Jørgensen, who has publicly backed stronger protections for Danish youth audiences and consumers.

Notably, the Folketinget has already rejected proposals to introduce a blanket ban on gambling advertising and sports sponsorship, measures which can no longer be tabled under the current process.

The European Commission has set a standstill deadline of 14 April to respond to Spillemyndigheden’s TRIS notification.

Read more

Gambling Commission emphasises need for ‘joined-up approach’ to fight illegal casinos after suicide verdict

The suicide of Oliver Long (36) has shone a light on the extent of illegal gambling in the UK, including calls for the Gambling Commission to do more to take on the black market and websites deliberalty promoting illegal casinos.

A report by East Sussex Corner Laura Bradford into Long’s death did not name gambling, whether legal or not, as a determining factor of the suicide. However, Long’s sister, Chloe, has argued against this, citing her brother’s repeated use of illegal gambling sites and the mental health impacts of gambling addiction were the principal causes of his tragic death.

Long had been suffering from a gambling addiction problem while using regulated, licensed websites, but eventually opted to self-exclude himself from the legal industry via GamStop, the online national self-exclusion service.

Despite these efforts, Chloe Long shared that her brother was “targeted by these illicit, illegal black market sites”. She also remarked that illegal casinos ‘lured him in’ after he had successfully excluded himself from every licensed operator in the UK in a bid to battle his gambling addiction.

Oliver Long’s suicide and the coverage it has received in the mainstream UK press, covered by the likes of The Guardian and Sky News, has brought the topic of illegal gambling to the forefront ot a time of extensive regulatory and political discussion around betting in the country.

The rise of ‘non-Gamstop’ illegal casinos

The country’s regulated industry has been arguing that an extensive black market has been posing both a risk to consumers and to the legal industry, and the economic contribution it makes, for some time.

In recent years, illegal casinos billing themselves as ‘non-Gamstop casinos’ have risen in prominence. These platforms explicitly target self-excluded gamblers like oiver Long, and often offer large bonuses and sign-up offers, while masquerading as UKGC-licensed businesses.

The Commission has been stepping up its efforts against the black market, according to the regulator. For example, last year it published a four part series explaining the research it was conducting into the black market and the characteristics of consumers who use it.

Gamstop has also taken note. Data published by the service last year revealed that around one-in-10 self-excluded gamblers admitted using illicit websites – lining up with data routinely cited by the Betting and Gaming Council (BGC) that the black market accounts for around 10% of annual UK gambling volume.

The emergence of these non-Gamstop casinos was noted during the hearing at East Sussex coroner’s court yesterday, as reported by The Guardian and BBC Sport.

UKGC Executive Director, Tim Miller, told the court that non-Gamstop gambling sites are run by ‘criminal networks’ often linked with ‘terrorist and organised crime ‘, and deliberately ‘target people who are already experiencing harm’.

Responding to SBC News, a UKGC spokesperson issued the following statement:

“We are deeply saddened by the loss of Oliver Long and our thoughts are with his family and loved ones.

The targeting of vulnerable people by illegal gambling operators is a criminal act. Unlicensed operators deliberately seek to evade protections such as GamStop and can pose serious risks to consumers. It is a threat that we take seriously.

“Since April 2024, our Illegal Markets team has issued more than 3,100 cease-and-desist and disruption notices, referred nearly 450,000 illegal URLs to search engines, and achieved almost 290,000 removals.

“We are also working with domain registrars, hosting providers, social media platforms and international partners to suspend domains, disrupt payment flows, tackle aggressive marketing and prevent illegal sites from being accessed from Great Britain. Alongside that we have active prosecutions currently going through the criminal justice system.”

Regulated industry not off the hook

Though Oliver Long’s death has shone a light on illegal gambling and the significant harm it can cause, this does not mean that the regulated industry is out of the regulatory woods, as it too finds itself routinely singled out for significant player protection failings.

Suicides linked to addiction have previously shaped the discourse and regulatory outcomes of UK gambling. In 2022, the inquest into the suicide of 24-year-old student Jack Ritchie in 2017 saw Sheffield coroner David Urpeth conclude that “information and treatment gaps had been woefully inadequate” and had failed to meet Ritchie’s needs as a victim of gambling addiction.

In Parliament, former DCMS undersecretary and gambling minister Chris Philp noted that the inquiry had exposed “system-wide failures” across all elements of gambling protection — including treatment, intervention, harm prevention, and regulatory controls.

The inquiry into Jack Ritchie’s death is widely regarded as a turning point in the UK’s Gambling Review, initiated in 2020, and in the government’s subsequent overhaul of gambling addiction as a public health issue.

Jack’s parents, Liz and Charles Ritchie, subsequently founded the charity Gambling with Lives in 2019 to support other bereaved families and campaign for stricter regulations. Their campaign continues to call for a direct intervention on gambling advertising and for tougher regulatory actions on gambling’s highest risk products.

As mentioned above, the regulated gambling industry often cites the black market as a risk associated with over-regulation and over-taxation. Concerns have been raised by the Office for Budgetary Responsibility (OBR) which made an observation about black market encroachment in its assessment of the Autumn Budget, in which gambling taxes were significantly hiked.

Commission points to joint-approach

However, the industry cannot afford to pass the buck of responsibility onto the black market and to regulatory action against it. Regulated bookmakers need to make sure their player protection, behaviour monitoring and harm prevention measures are working to the highest standard to ensure the worst case scenario of gambling harm does not occur.

Also, while the taxes increased in the Autumn Budget – set to come into effect form April 2026 this year – were met with disappointment from the industry, the budget did also include a commitment to provide the UKGC with millions in funding to tackle black market activity.

The UKGC’s spokesperson told SBC News: “Tackling unlicensed gambling requires a joined-up approach – between the Commission, other domestic and international regulators, GamStop, licensed operators, technology platforms, financial sectors and enforcement bodies – and we will continue to strengthen that collaboration to better protect consumers.

“Future changes will also enable us to continue to grow our efforts in tackling the unlicensed market. We welcome the commitment in the recent Budget to support our efforts to tackle illegal gambling.

“The investment of £26 million over the next three years will allow the Commission to build on and strengthen the work that we have already undertaken to disrupt illegal operators to protect consumers.

“In addition, the Government’s Crime and Policing Bill will grant the Commission greater powers to act to block IP addresses and domain names linked to illegal websites.”

The conversations around illegal gambling and the impact of gambling related harm in the UK come amidst a large number of Labour MPs, along with members of other parties, calling for Keir Starmer’s government to take another look at gambling regulations. This includes the potential for new enforcements and tougher restrictions, particularly around retail gaming.

Read more

iGaming Daily: What the Public Really Thinks About UK Gambling

In today’s episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC Editor-at-Large Ted Menmuir and SBC News Editor Ted Orme-Claye as the trio unpack the UK gambling sector’s latest reputational reckoning and what a new public opinion report means for regulation, reform and trust in 2026. Tune in to today’s episode…

Read more

Reformers highlight negative public perception of gambling

Almost half of Britons would like to see the gambling industry shrink, according to new research commissioned by anti-gambling pressure group the Coalition to End Gambling Advertising, and a clear majority support tightened regulation. Context: The research was conducted by the think tank More in Common and funded by the Coalition to End Gambling Advertising,…

Read more

Newsletter: New year, same old problems for the gambling industry

Anti-gambling campaigners published a public opinion survey on New Year’s Day, which they claim shows that tougher regulation of the gambling sector would not only be uncontroversial but would carry strong public support from voters across the political spectrum.  Why it matters: While you can question the motive behind this research  – and the methodology…

Read more