Steve Hoare

North Macedonia moves ahead with unloved gambling law 

North Macedonian ministers and political parties are preparing for a parliamentary battle over the terms and adoption of a new Gambling Law.

Changes will radically reshape the sector, introducing long restrictions sought by Prime Minister Gordana Siljanovska-Davkova but drawing fierce opposition from industry groups and opposition parties warning of an ‘economic fallout’ for Europe’s youngest economy.

Last year, the newly empowered ‘nationalist coalition’, led by Davkova following her election in 2024, pledged to overhaul the Gambling Act as part of a broader anti-corruption and EU accession strategy. For the nationalist coalition, gambling reform is positioned as both a public health imperative and a political statement on transparency.

The draft legislation, approved by the cabinet in July and presented to the National Congress by Deputy Prime Minister Izet Mejhiti, is billed as a decisive step to curb the influence of the so-called “gambling mafia,” protect minors, and tighten market oversight.

Key provisions include relocating casinos, slot machine clubs, and betting shops with gambling machines at least 500 metres from schools, banning gambling advertising, raising operator taxes and fees, and ending the practice of opening unlimited outlets under a single licence.

Supporters argue the reforms could cut gambling’s physical presence by as much as 70%, reduce youth exposure, and consolidate regulatory control in a market that has expanded steadily for over a decade.

Of significance to stakeholders, North Macedonia’s gambling sector is the country’s largest private-sector employer and hosts over 1,000 land-based venues—casinos, gaming halls, and sportsbooks — operating under a relatively accessible licensing regime with moderate fees. Between 2018 and 2022, state revenue from gambling rose from around €61m to €88m.

Yet the proposal has triggered a sharp backlash from industry associations, including ASOM and APIS, who warn of severe economic fallout. Critics say the bill embeds loopholes that allow certain betting shops to remain near schools, institutionalises exemptions for favoured operators, and most controversially creates a state monopoly over online gambling – viewed as a direct competition block against licensed businesses.

4H Agency, who have been following the Gambling Law’s progression since its inception, warn caution on proceedings: “This legislation is a double-edged sword. While it addresses legitimate concerns about problem gambling and organised crime, the creation of a state monopoly online risks driving players to unregulated platforms and undoing the law’s intended safeguards.

North Macedonia’s gambling regime is already one of the most complex in Europe, marked by fragmented authority, overlapping jurisdictions, and deep ethnic and political conflicts.

Industry leaders fear the new law could exacerbate these problems while wiping out over 10,000 direct jobs, jeopardising another 50,000 in supporting industries, and stripping €280m in annual tax revenue from the state budget.

The 4H Agency further cautioned: “Without a proper transition plan for affected workers and a robust enforcement framework, the law may inflict economic damage without delivering the promised social protections.”

Stakeholders have condemned what they describe as a rushed process with no formal public consultation or economic impact study. “This is not regulation; this is consolidation of control into the hands of a few,” ASOM said in a statement, calling for a full stakeholder review before the bill advances.

Observers warn that beyond the immediate compliance burden, the government will face a test of its ability to both enforce the new regime and safeguard state revenues.

In 2024 the previous parliament passed amendments to the Gambling Act, only for then-President Stevo Pendarovski to refuse his signature, demanding revisions. Now the balance of power has shifted, and the Davkova government has the political capital to push the changes through — though not without a fight.

If enacted in its present form, the legislation would mark the most radical restructuring of the country’s gambling sector in decades. It would also test whether the government can navigate the trade-offs between social policy, fiscal prudence and the realities of criminal enforcement in one of the Balkans’ most politically fragmented states.

Read more

Brazil senator tables bill to raise betting age to 21 and cap spending

Brazil’s betting sector could soon face fresh restrictions after Senator Humberto Costa proposes a bill to raise the legal betting age to 21 and cap player spending.

Bill 3754/2025, filed this week in the Senate, would lift the age limit from 18 and restrict monthly deposits to the value of one minimum wage. The Ministry of Finance would also be able to set extra daily and weekly limits.

Meanwhile, the proposal takes aim at betting promotion too. Humberto seeks to ban adverts between 6am-10pm and block operator sponsorship of public sports, cultural, artistic or festival events, regardless of whether they receive state funding.

On the other hand, ads aimed at under-21s would be banned entirely. Costa said such measures are needed to tackle the social harm linked to Brazil’s still young betting market, overseen by the ‘Bets’ regulatory regime.

He said, as reported by SBC Noticias – Brasil: “In July, a son killed his own mother in Minas Gerais over debts from Bet. Money meant for groceries, local markets, and small businesses is being drained into Bets.

“Many young people of university age are either delaying enrolment or dropping out of college because their tuition money is being spent on gambling, even with the support of Fies (Student Financing Fund).”

The senator added that “Bets should not even exist,” citing the societal impact of the new regulated betting market.

Brazil’s market has expanded rapidly since the market was launched on 1 January 2025 – but growth has brought tighter rules.

Earlier this year, the Senate passed a ban on influencer and athlete endorsements, in-stadium ads and betting spots during live sports, for example.

Could new rules slow things down?
Brazil’s betting market is booming – valued at around BRL 5bn (£680m) in 2025 and, as stated above, it is growing fast.

Industry insiders warn that raising the legal age to 21 and capping monthly spending might push some players towards unregulated or illegal sites, which already make up 20-30% of the market.

On the other hand, consumer advocates back the move, saying it is needed to protect vulnerable groups. Around 10% of young Brazilians aged 18-24 already bet regularly, and problem gambling rates have been climbing.

Read more

Montenegro adopts final version of New Law on Games of Chance

Gambling activities and licences in Montenegro will now be officially governed by the New Law on Games of Chance.
Adopted as of 1 August 2025, Montenegro will implement a new regulatory structure to govern gambling in the interest of public health, safety and the economic benefit of the state.

Novica Vuković: Montenegro FM
The ‘final submission’ of the New Law received its regulatory approval by Finance Minister, Novica Vuković, who proclaimed “the first such legislation in twenty years — is a clear sign that the state has the strength and will to regulate this sector.”

The government’s announcement praised Vuković for “denying attempts to block reforms in the field of games of chance” as the Ministry “refused to continue the longstanding policy of delay and inaction”.

“This law is more than just new regulation — it is a symbol of institutional strength and political will to bring order to a sector that has long operated outside effective control,” the Ministry declared. “The state has proven its ability to withstand lobbying pressure and special interests, steering the system toward more functional governance.”

Reforms have been long in the making. Since 2022, Montenegro has faced mounting pressure from the European Council (EC) and international watchdogs to align its gambling framework with modern standards, particularly with regards to anti-money laundering (AML), online consumer protections, and fiscal transparency.

In 2024, Montenegro introduced interim gambling reforms that banned access to foreign betting sites and restricted online payments to cards or in-person transactions, effectively limiting digital wallets and mobile banking. The amendments also doubled the fixed annual casino fee to €100,000 and strengthened enforcement powers with tougher penalties for non-compliance.

Further reforms were enacted in March 2025, as parliament fast-tracked new advertising restrictions, including a ban on gambling advertisements on domestic and foreign television and radio between 06:00 and 22:00, even during live sports broadcasts. The measures also introduced a prohibition on misleading promotions, explicitly targeting claims of guaranteed winnings or so-called “free money” incentives.

At the heart of the new regime is a shift from the outdated concession model to an approval-based licensing system. This change, according to the Ministry, will provide “greater legal certainty, clearly defined obligations, and more precise control and oversight.”

The law also introduces real-time digital surveillance, mandatory player identification, and video verification — tools that regulators hope will help trace financial flows and eliminate under-the-table transactions.

A further pillar is a focus on the mitigation of social harms. Underage betting is now explicitly banned as written into criminal law, with enhanced distance requirements for gambling premises near schools and stricter limits on advertising.

“We are introducing strong protective measures for social values,” said Vuković, “through a ban on underage betting, regulation of advertising, and restrictions on gambling locations near educational institutions, while directly addressing gambling addiction.”

Operators are also expected to contribute more to addiction treatment programmes and to submit to regular audits by the Ministry of Finance. “We are not just introducing reform on paper, but taking a concrete step forward — in the fight against the grey economy, the implementation of digital supervision, and the enhancement of internet betting controls, all in line with European best practices.”

Fiscal provisions have not been ignored. The government will increase licensing and operational fees, but insists the rises are moderate and calibrated to “preserve the sustainability of the industry.” Online operators will also be subject to a 10% tax on net gaming revenues, while winnings exceeding €300 are now liable for a 15% personal income tax at the point of payout.

Yet not parties remain to be convinced . The Law on Games of Chance is facing sharp criticism from within the industry, particularly from Montenegrobet, the national association of licensed operators. It has described the legislation as a “proclamation on expulsion,” arguing that the law introduces disproportionate and unrealistic requirements, particularly around criminal liability and licence revocation grounds, that could destabilise the legal market.

Stasya Yautodzyeva: 4H Agency
Speaking to SBC, Stasya Yautodzyeva Head of Market Insights at 4H Agency, provided further warnings: “By removing key legal protections and introducing regulatory burdens out of step with EU standards, the law may unintentionally drive players and companies into the unregulated sector.” The consequences, they argue, could be stark — from widespread closures and job losses to reduced tax revenues and a chilling effect on investment.

“Montenegro is already not a highly attractive destination for European gaming operators,” 4H states, “and the market has limited appeal compared to larger or more digitally progressive jurisdictions. By adopting a more rigid and punitive legal framework, Montenegro risks not only weakening its domestic market but actively repelling prospective licensees.” In doing so, the government could transform a marginal jurisdiction into one that is “fundamentally unattractive.”

A full implementation comes at a time when Montenegro is keen to showcase institutional competence as it continues its long march toward EU accession, ensuring the alignment of high-risk sectors.

By the Ministry’s own account, “this is a strong step forward for the state, public interest, reform, and all those in the industry who operate legally. The state extends a partnership hand — to jointly implement the law, strengthen trust, and build a sustainable, responsible, and transparent sector.”

Read more

Newsletter: Where do we draw the line on advertising?

The thorny issue of advertising never fails to go away and Spain has returned to the fray with the Ministry of Consumption targeting welcome bonuses – it’s the subject of today’s chat on the iGaming Daily podcast.  Fair restrictions: While the key topic of debate lies around Spain and bonuses, Canada Gaming Business Editor Tom…

Read more

Senators pushing for funding for military gambling addiction research

A group of U.S. Senators have advanced a proposal that would provide the first federal funding to support research into gambling addictions within the military. The Senate Appropriations Committee has included a provision within the FY26 Defense Appropriations Bill that would add gambling addiction to the Department of Defense’s Peer-Reviewed Medical Research Program (PRMRP), alongside a range of other health issues and disorders that are…

Read more

State AGs urge federal government to launch another Black Friday

A group of 50 U.S. attorneys general has urged the Department of Justice (DOJ) to take a harder stance against “the rampant spread” of unapproved gambling operations by taking legal action and strong enforcement measures similar to the Black Friday of 2011. The National Association of Attorneys General (NAAG) stated on Tuesday that a bipartisan coalition of 50 AGs has written to federal…

Read more

IBIA preps Korean betting markets for global audience

South Korea will export K-cycling and K-motorboat racing as global betting markets through the International Betting Integrity Association (IBIA).

This was announced at a ceremony held by the Korea Sports Promotion Foundation (KSPO) in London, where it reached a gold standard in integrity by signing a Memorandum of Understanding (MoU) with the IBIA.

The agreement particularly focuses on protecting betting integrity around cycling and motorboat racing, both popular sports among South Korean bettors.

This represents not only a milestone for Korean sports but also for the IBIA, as signing an MOU with an Asian national sports body is the first of its kind for the global integrity organisation.

On signing the MoU with the KSPO, Khalid Ali, CEO of IBIA, commented: “This agreement marks an important step forward, not only for KSPO and the integrity of K-Cycle and K-Motorboat Racing, but for the advancement of betting integrity standards across Asia.

“IBIA is delighted to support KSPO in setting a benchmark for clean, transparent and accountable sports betting operations in the region. We look forward to building on this partnership and helping to protect the integrity of K-Sports’ products.”

Besides cycling and motorboat racing, horse racing is also legal to place a bet on in South Korea. Other types of allowed gambling include lottery tickets, sports toto, and land-based wagering at Kangwon Land Casino venues – with all three verticals being state-run.

South Korea’s betting market recorded around 25.5 trillion Korean won of total sales (€15.bn) in 2024, with approximately 22.86 million players on the market.

Cycling and motorboat racing alone brought in annual sales of 1.9 Korean won (€1.17bn) and 12.5 million users, amounting to around 7.5% of total betting industry sales in South Korea for 2024.

Also welcoming of the hallmark agreement for Korean sports was Sung-chul Lee, Director General of the KSPO. He remarked: “Through this agreement, KSPO K-Cycle & K-Motorboat Racing has elevated the status of K-Sports and has taken a leap forward to global standards.”

“I would like to express my deep gratitude to Khalid Ali and the IBIA officials for their cooperation in making this agreement successful. Following this agreement, we intend to supply the KSPO K-Cycle & K-Motorboat Racing products to the international betting market, protected by this important integrity collaboration.”

Read more

iGaming Daily: Where do we draw the line on gambling advertising?

In today’s episode of iGaming Daily, sponsored by Optimove, Fernando Noodt Molins, Media Manager at SBC, is joined by Damian Martinez, Business Journalist at SBC Noticias, and Tom Nightingale, Senior Business Journalist at Canadian Gaming Business/SBC Americas, to unpack the growing debate around gambling advertising and promotional restrictions. The conversation focuses on Spain’s latest push…

Read more

iGamingDaily: Premier League’s betting ban – a new era for sponsorships

In today’s episode of iGaming Daily, sponsored by Optimove, Fernando Noodt Molins, Media Manager for SBC, is joined by Insider Sport business journalist Kieran O’Connor, and iGaming Expert’s Christian Lee, as they dissect the Premier League’s landmark ban on front-of-shirt gambling sponsorships, set to take effect from the 2026/27 season. This self-imposed restriction by clubs…

Read more