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New research from the Canadian Gaming Association (CGA) suggests that regulatory policies around gambling advertising are evolving at a faster rate than relevant evidence and warns the misalignment could lead to regulations that are wide of the mark.
The CGA, along with leaders from GP Consulting and Eilers & Krejcik, published a comprehensive research paper evaluating gambling advertising and regulatory intervention.
The idea was to undertake what the CGA called a “rapid review” of available academic literature on the responsible gambling-related impacts of sports betting and online gaming advertising. The CGA notes that “rapid reviews” are recognized by the World Health Organization and governments worldwide as efficient tools for informing health policy and communicating information to stakeholders.
The paper drew upon dozens of academic, peer-reviewed publications from the last 10 years that researched exposure to gambling advertising and its impact on consumers’ gambling behavi..
