BCLC latest Canadian operator to sound alarm over fake ads

The British Columbia Lottery Corporation (BCLC) is the latest Canadian gaming stakeholder to warn the public about fraudulent advertising using the names and likenesses of licensed casinos.

In a statement to the public on Feb. 24, BCLC warned that “predatory” and “sophisticated” social media scams are imitating BCLC’s casinos in the province and tricking people into providing financial details on fake websites.

The lottery corporation said the “highly deceptive” schemes post on social media platforms using logos, names and photographs of B.C. casinos. In some cases, the ads purport to offer players exclusive bonuses and promotions when someone registers with their website or mobile app.

“BCLC warns that none of these sites are associated with casinos in B.C. or BCLC,” said the provincial operator’s notice.

BCLC’s PlayNow is the only recognized and regulated online gaming and betting platform in the province. BCLC has a range of official apps, including PlayNow Sportsbook BC, BCLC L..

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