SOFTSWISS launches Pink October initiatives for breast cancer awareness

SOFTSWISS has launched its social initiative “A Minute Today, a Future Ahead” to raise awareness around breast cancer.

The igaming supplier’s charitable campaign places emphasis on the importance of early detection and efficient prevention, as when an early diagnosis is made the five-year relative survival rate is 99%.

Detection can be supported through monthly breast self-exams and regular clinical breast checks. SOFTSWISS’ campaign will see the supplier offer each of its female employees reimbursements for all ultrasound and mammogram appointments they make across October and November.

Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, commented: “Health is a crucial value beyond everything. Here, at SOFTSWISS, we aim to help and support our employees’ well-being and health every day.

“By promoting the Pink October initiative, we want to stress the importance of well-timed self-care and make this issue visible both within the igaming industry and beyond.”

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