EPIC to ensure William Hill SPFL deal creates “open culture” on gambling risks

Last Friday, William Hill was announced as the new title partner of the Scottish Professional Football League (SPFL).

EPIC Global Solutions was also brought in on the five-year record-breaking deal to launch a programme in partnership with the league and bookmaker, to deliver courses on gambling harm to SPFL players, staff and fans.

The problem gambling consultancy’s Senior Director, John Millington, oversaw the company’s expansion in support to leading names in sport in recent years, now overseeing problem gambling awareness within Scotland.

He commented on EPIC’s new deal: “We’re proud that we’ve once again been seen as the perfect partner to raise awareness around problem gambling issues and we’re grateful to William Hill and the SPFL for bringing this opportunity together.

“We look forward to engaging with new audiences in Scotland from next season and helping to minimise the risks that gambling can pose in a high-risk sector like elite sport.”

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