Player Protection Symposium: Combating responsible gambling’s identity crisis
Does responsible gambling have an identity problem? And if so, is that identity problem holding it back?
At the SBC Summit North America Player Protection Symposium, experts suggested the answer to both questions is yes.
“In the U.S., many people don’t engage with responsible gambling because it’s associated with problem gambling,” said Responsible Online Gaming Association (ROGA) Executive Director Dr. Jennifer Shatley in a panel session entitled Conscious Commerce: The Interplay of Branding & RG.
“They think ‘I’m not a problem gambler, I don’t need these tools.’ But it’s for every single customer.”
Shatley and her other panelists, the Ontario Lottery and Gaming Corporation (OLG)‘s Director of Policy, Research and Strategy Aaron GlynWilliams and Kindbridge Behavioural Health CEO Daniel Umfleet, stressed that removing those misunderstandings and that stigmatization of responsible gambling is critical to improving the health of all players and the industry on the whole.
“It’s abou..