Bally’s lands three-year partnership with EPIC Global Solutions

EPIC Global Solutions is partnering with one of America’s largest entertainment and gaming companies.

The London-based gambling harm consultancy has secured a three-year partnership with Bally’s to promote responsible gambling and create a safe and fair environment for players. The two entities will also work together to impact communities.

“Bally’s and EPIC Global Solutions are committed to setting new standards for responsible gaming with a three-year commitment,” said Bally’s CEO Robeson Reeves. “Together, we are creating safer and more enjoyable gaming environments through educating multiple partners in the gaming ecosystem, harnessing the power of EPIC’s lived experience approach in both the U.K. and the U.S.”

As part of the partnership, employees at Bally’s will be provided with training from EPIC that will help staff on casino floors and in customer service roles identify and protect customers who are impacted by gambling harm. Bally’s and EPIC will also create original socia..

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GAMSTOP: Over 500,000 people have self-excluded since service’s inception

GAMSTOP has announced that more than 500,000 people have registered for its self-exclusion service since its inception in 2018 and that the age of those registering is falling.

The UK’s self-exclusion service allows consumers to exclude themselves from gambling sites licensed by the UK Gambling Commission, for a period of six months up to five years.

According to GAMSTOP, over 440,000 people are currently excluded, with approximately one in two opting for the longest time frame possible. April 2024 had the highest volume of monthly registrations since the service’s launch with 8,686 new registered users.

GAMSTOP noted that it uses insights from the UKGC’s most recent research to inform its outreach strategy.

Fiona Palmer, CEO of GAMSTOP, commented: “We have come a very long way since our launch in April 2018 and GAMSTOP is now widely recognised as an important tool to help vulnerable consumers take a break from their gambling.

“We are proud to have been able to help hundreds of t..

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Ofcom praises Twitch for accuracy of adult content safeguards

UK broadcasting regulator Ofcom has recognised an improvement in Twitch’s accuracy in labelling mature content after reviewing the streaming platform’s classification guidelines.

In June 2023, Twitch updated its content classification guidelines due to a rise in content aimed at mature audiences, including gambling streams.

The platform now requires streamers to apply content classification labels that indicate the presence of mature themes in their streams.

Twitch provided streamers with six specific labels for mature content: mature-rated games, sexual themes, drugs, intoxication or excessive tobacco use, violent and graphic depictions, significant profanity or vulgarity, and gambling.

As the UK’s regulator for video-sharing platforms and online safety, Ofcom evaluated Twitch’s rule changes and published its findings earlier this month.

The 66-page report found that content labelling improved “significantly” after the introduction of CCLs, but noted that viewing behaviour and th..

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Ofcom evaluates success of Twitch’s adult content labels

UK broadcasting regulator Ofcom has highlighted a positive change in Twitch’s accuracy for labelling mature content after evaluating the streaming platform’s classification guidelines.

In June 2023, Twitch updated its content classification guidelines after the platform witnessed an increasing amount of content targeted to mature audiences, including gambling streams.

The platform applied new rules to the ways in which content is labelled, requiring streamers to apply content classification labels to indicate that the streaming content they are broadcasting contains certain mature themes.

Streamers were given six mature labels to apply to their streams: mature-rated games; sexual themes; drugs, intoxication or excessive tobacco use; violent and graphic depictions; significant profanity or vulgarity; and gambling.

As the UK’s regulator for video-sharing platforms and online safety, Ofcom published an evaluation of Twitch’s rule changes earlier this month.

The 66-page report co..

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FanDuel launches ‘Trusted Voices: Conversations About Betting’ program

FanDuel has launched a new program and resource hub called ‘Trusted Voices: Conversations About Betting’, designed to provide tools and resources to trusted adults to talk to young people about gambling and its associated risks.

Launching during Responsible Gambling Education Month in the US, ‘Trusted Voices: Conversations About Betting’ comes from a new partnership between the Flutter Entertainment operator with former NBA player and basketball coach Randy Livingston and his wife, sports agent Anita Ondine Smith.

Created in consultation with EPIC Global Solutions, the program and resource hub has been developed “to equip trusted adults, including parents, guardians and coaches, with tools and resources to talk to young people about gambling, associated risks, how to recognize warning signs and where to go for support”.

In the ‘Trusted Voices: Conversations About Betting’ video series, Livingston and Ondine Smith detail Livingston’s basketball career, including his time in the NBA, ..

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Webinar: Who is responsible for social responsibility?

Yesterday, the Player Protection Hub teamed up with Affiliate Leaders for the SBC Digital – Affiliate Marketing day. Player Protection Hub Editor Steve Hoare hosted a fascinating conversation with four responsible affiliates debating how to adapt to the increasingly arduous regulatory rules around responsible gambling and advertising. With European countries increasingly turning to advertising bans…

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GAMSTOP hits half-million registrations ahead of National Self-Exclusion Day

GAMSTOP has reached the milestone of recording more than 500,000 registrations for its self-exclusion scheme for online gambling.

This morning, GAMSTOP, which operates the national self-exclusion scheme across all UK-licensed online gambling operators, stated that “half a million vulnerable consumers have registered with GAMSTOP since 2018.”

The milestone follows a record-breaking April, which saw GAMSTOP register 8,686 users, marking its highest-ever volume for self-exclusion.

At present, GAMSTOP has prevented more than 440,000 users from engaging with online gambling operators, half of whom have chosen the longest exclusion period of up to five years.

The announcement that half a million consumers have registered to self-exclude comes ahead of the third annual Self-Exclusion Day on September 12th, when clubs from all divisions in the football pyramid will come together to raise awareness about GAMSTOP among their supporters.

Self-exclusion messaging will be displayed at EFL foot..

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Steve Birch, Sky Bet: Sustainability is no hurdle for UK growth

2024 sees the UK gambling sector stand at a point of inflection, marked by intense competition and yet-to-be-settled regulatory proceedings.

In an exclusive interview for the SBC Summit, Steve Birch, Chief Commercial Officer of Sky Betting & Gaming (Sky Bet), underscores a proactive approach to mitigating challenges, based on customer trust, sustainability, and compliance-first innovations.

SBC: Hi Steve, thanks for this interview on the status of UK gambling. From your perspective, what elements and dynamics are at play in the UK market in 2024?

Steve Birch (CCO @ Sky Betting and Gaming): The market is as competitive as it has ever been, with all the big operators upping their game in terms of what they offer. Across the sector, we are also generally seeing more focus on the return on investment of campaigns and product developments. This comes at a time when operators are rightly continuing to focus more on looking after customers. It’s a fascinating time to be working in the UK ..

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Brazil elects Giovanni Neto as Integrity Secretary for Sports and Bets

The government of Brazil has elected Giovanni Rocco Neto to serve as the first National Secretary of Sports Betting for the Economic Development of Sport.

Neto will take charge of the newly created role to ‘coordinate and supervise the economic development of Brazilian sports’, benefiting from the launch of the Bets market—the federal framework that will regulate online betting and gaming in Brazil in 2025.

The government’s gazette noted that Neto had served as a counsellor of the Ministry of Sport, where he led the Committee of Integrity, Rights and Duties in Betting and Gaming. The Committee provided the Ministry of Sport with feedback on integrity protections and safeguards to finalise the modalities of the Bets market.

Neto’s role will be independent of the Secretariat of Prizes and Betting (SPA), the department that serves as the regulatory authority of Brazilian gambling, led by Secretary Regis Dudena, reporting to the Ministry of Finance.

In his remit, Neto will report to Sp..

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Great Britain credit card ban given a thumbs up

The National Centre for Social Research has published a mostly positive review of Great Britain’s ban on credit card for gambling. Great Britain was the first country to pass a credit card ban when it introduced the regulation in April 2020. The Gambling Commission’s Executive Director of Research and Policy commented: “We are pleased that…

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