Australian regulator finds Entain brands breached self-exclusion rules 500 times

by A.J. Koehn
4 minutes read
Entain’s Australian brands Ladbrokes AU and Neds AU are in hot water after an Australian Communications and Media Authority (ACMA) investigation found more than 500 breaches of national self-exclusion rules.

The UK-headquartered company has now entered into a court-enforceable undertaking, with the ACMA finding that its brands opened accounts for people registered with Australia’s national self-exclusion register BetStop.

It is also said to have failed to close wagering accounts for self-excluded customers.

“When someone signs up to BetStop, wagering companies must close all of that person’s accounts held within their services,” said ACMA member Carolyn Lidgerwood.

“In this case, Entain’s systems did not adequately identify and link all wagering accounts held by those customers across its services, including one account that remained open for more than a year after the customer had self-excluded.

“When people register for self-exclusion there should be no way for them to open new..

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