Bryony Sheldon/LinkedIn
The regulator’s Director of Policy, Bryony Sheldon, addressed the fully-booked Bacta Social Responsibility Exchange venue in Leeds by opening up with an overview of the AGC shortcomings that the UKGC witnessed in 2024.
AGC on-site compliance
UK-wide venue visits and head office assessments conducted by the regulator last year revealed that AGCs have generally adopted responsible practices to prevent underage gambling on-site.
When it comes to adult customer interactions however, a number of staff members across multiple different venues were observed by the UKGC only to be concluded that some were not fully aware as to why customer interactions were being conducted.
Sheldon reminded shareholders present at the conference that knowledge is a key criteria in the education of staff. She said that every employee..