The trade association put out a summary of an in-depth market assessment by the European Advertising Standards Alliance (EASA) from December 2024, which monitored 120 individual ads from Greece, Spain, Romania and the UK.
Results were pitted against EGBA’s own advertising standards on content moderation, managing the exposure of minors, and safeguarding minors’ access to gambling content online.
Spanning across TV, YouTube, websites, and social media channels, the analysis identified “high compliance” in TV and YouTube advertising, with key restrictions being regularly implemented.
On the other hand, while social media advertising channels also exhibited overall strong control indicators, there were some additional areas of improvement identified by EASA.
These included more consistent use of technical mea..