BGC questions independence of ‘concerned parent’ in Guardian report 

The Betting and Gaming Council has criticised the Guardian over its use of quotes from “a concerned parent” in a story about Ladbrokes advertising appearing on a baby monitor app used by parents.

The BGC took issue with Tom Fleming, who “appears to be a public affairs and communications manager at campaign group ⁦GamblingWithLives⁩” being quoted by the Guardian as solely “a concerned parent” and his role at the group not being made clear in the article.

Central to the defence of Entain is that the app in question wasn’t seen by anyone under the age of 18, and was strictly targeted towards adults.

A spokesperson from the group added that they have compliance processes in place to “help ensure that adverts do not appear on apps that are targeted at anyone under the age of 18. The app in question, YCC365 Plus, is a home monitoring camera system and has therefore not been deemed to be targeted at under-18s.”

According to his Linkedin, Fleming has worked for GamblingWithLives since S..

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