Rdentify deploys AI gambling harm support with latest update

Responsible gambling platform Rdentify has released a new update which expands its customer-facing AI functionality.

Thanks to the changes, Rdentify can now offer the igaming industry not only risks of player harm in customer support conversations but also a full analysis of user interactions.

Some of the added functionality includes customer voice recognition across an operator’s live chat, social and phone channels, which in turn will compile service data on customer preferences, frustrations, and more.

Daniel Brookes, CEO and founder of Rdentify, commented: “Rdentify has been trusted by many of the biggest names in gaming for some years now to detect at-risk players. With this update, we’ve dramatically expanded its scope to the entirety of the customer experience.

“This is about elevating support by better understanding customer preferences and the way your CS team interacts with the user. Those who are using Rdentify are already reporting cost savings and improved performan..

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