Analysing the data from the 2023 SG Week and pitting against the year prior, BGC reported noticing a 18% YoY increase in the number of deposit limits set during that seven-day period.
The total number of deposit limits were set by 83,242 unique account holders, which represents a 12.5% increase YoY. The majority of those limits (54%) were set by players who were doing so for the first time.
What’s more, the BGC also reported that the use of maximum stake limits went up by more than 300% YoY, with that number being similar among the amount of players who were actively setting up a reality check that shows on-screen the amount of time being spent gambling.
In terms of SG Week’s promotion on social media channels, the number of impressions generated across Twitter, Facebook and Instagram totalled more than 50 million.
Major social media sites di..