The new Responsible Online Gaming Association (ROGA) will serve as an independent trade association focused on developing and implementing responsible gaming best practices in the most impactful way possible across the industry. The founding members are BetMGM, bet365, DraftKings, Fanatics, FanDuel, Hard Rock Digital and PENN Entertainment, a septet that ROGA says accounts for more than 85% of the legalized online sports betting and gaming industry in the U.S.
Initiatives from the association will include funding and supporting research, helping to lead both consumer-facing and industry-facing responsible gaming education and awareness and promoting responsible gaming best practices. It will also aim to create a database to facilitate information sharing in the industry as well as launch an independent certification program to evaluate members’ responsible gaming efforts.
ROGA will be led by Execu..