SBC News

OLG overhauls safer gambling team with series of senior hires

Ontario Lottery and Gaming Corporation (OLG) has bolstered its safer gambling team by appointing a number of experienced leaders.

The crown corporation’s Vice President of Safer Gambling, Aaron GlynWilliams, announced four additions to his team on LinkedIn this week, including two former Alcohol and Gaming Commission of Ontario (AGCO) personnel.

Nicole Hanna, the AGCO’s former public policy and regulatory compliance specialist, has joined the lottery as its new director of policy and controls, and the commission’s manager of innovation and insights, Aaron Henry, is now OLG’s senior manager of compliance.

In addition, ex-Ontario Technical Standards and Safety Authority director of strategic analytics Viola Dessanti will serve as OLG’s director of player risk monitoring and intervention, and former York Region Rapid Transit Corporation VP of communications Danielle Goodridge has been appointed to the role of director of strategy and governance.

“Over the past year, we’ve been evolving safer gambling into an enterprise-wide capability focused on prevention, early identification of risk and meaningful interventions across digital, land-based and retail play,” wrote GlynWilliams. “This work is about putting players first while supporting a sustainable, trusted gaming system. I’m excited to welcome and recognize an incredible leadership team that will help lead and scale this work.

“I’m grateful for the trust of this leadership team and the support across the organization as we continue to strengthen safer gambling in a way that is proactive, evidence-informed and truly player-focused.”

This spate of hires on the safer gambling side comes after OLG promoted from within a few weeks ago to name vice president and digital product specialist Amanda Marshall to the executive role of chief lottery officer.

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Crypto safer gambling blindspot exposed as Revolut ordered to return payments

The UK’s financial watchdog has ordered Revolut to pay back a problem gambler who accused the bank of refusing to shut down his account.

The Financial Ombudsman Service (FOS) deemed that Revolut must pay £400 to a complainant, known as Mr H, who had informed the bank that he was experiencing problem gambling and using its services to convert cash into cryptocurrency for gambling purposes.

According to the ruling, Mr H contacted Revolut in June 2025 to tell the bank that he was experiencing mental health problems, including suicidal thoughts, as a result of gambling harms.

Revolut informed the customer that he could block gambling transactions, but the feature wouldn’t prevent crypto transactions.

Revolut also gives customers the option to block cryptocurrency transactions separately; however, there is no cooling-off period for the feature, meaning the customer was concerned that he was able to turn it back on instantly.

Similarly, the customer enquired if he could shut down his account. He was informed he could, but nothing was stopping him from reopening his account.

Consequently, he asked if Revolut could close his account down to solve the problem, as customers are unable to reopen an account with the bank if the firm has previously made the decision to end its services for that customer.

However, the bank failed to do so.

“I am at a loss as to why Revolut couldn’t take the decision itself to close Mr H’s account permanently when it has the ability to do this, and Mr H had requested that as a possible solution,” stated the ruling.

“It seems that despite explaining exactly what the issue was and what he needed, this fell on deaf ears. Instead of listening to Mr H and trying to get a full understanding of what the issue was and looking at all the options available to him, Mr H – an extremely vulnerable individual – was given unhelpful advice around options Mr H was already aware of and passed around to teams that couldn’t help.

“Mr H was vulnerable, in crisis, seeking help and took the brave step in making Revolut aware of this. But despite this, it failed to take proactive steps to provide him with the help he’d requested and was seemingly available and instead provided him with information about tools and features he was already aware of and failed to give him the attention he deserved.”

Although the FOS has no power to change a business’s working practices, the ombudsman expressed hope that Revolut will learn from the decision and provide appropriate support to individuals in a similar situation.

When reached out to for comment, Revolut told iGaming Expert that protecting its customers is its “highest priority”.

“We provide all our UK customers with a gambling block feature. When enabled, this tool automatically blocks card payments that are identified as being for gambling. We strongly encourage any customers with concerns about gambling to activate this feature in their app,” the bank’s spokesperson added.

“Revolut offers the option to disable the visibility of cryptocurrency tools for users who do not require them.”

Crypto under the spotlight

The FOS’s ruling once again places the role of cryptocurrency payments within gambling under the spotlight.

In the majority of mature gambling markets, including the UK, crypto payments remain prohibited. This means that they remain the preserve of the black market, which does not typically employ the same responsible gambling guardrails as licensed operators.

However, as the popularity of crypto continues to increase, especially among younger demographics, it is becoming increasingly clear that regulators like the UK Gambling Commission must confront the payment method.

Andrew Rhodes, the UK regulator’s CEO, previously described the “pressure building within the system” as players continue to embrace alternative payment methods.

“The reality is, in some years to come, there will probably be a significant cohort of consumers who use cryptocurrencies because that is what they’re accustomed to. It is a demographic shift that will find they have no place in the legitimate industry because of the currency they use,” stated Rhodes.

On a wider scale, the UK government is also seeking to align with the likes of the US and the EU by developing legislation for cryptoassets, and Rhodes emphasised that any changes made by the UKGC would be led by government-led decisions.

For now, though, the case against Revolut illustrates how shortcomings in the processes of banking establishments like Revolut can facilitate problematic gambling behaviours that thrive in the largely unprotected black market.

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OHID temporarily maintaining GambleAware website for ‘smooth transition’

The UK Gambling Commission (UKGC) has announced that the Office for Health Improvement and Disparities (OHID) will temporarily keep the GambleAware website operating for at least a year.

The decision has been made in a bid to make sure support for those experiencing gambling harm continues while the transition to the new levy system takes place.

Supporting a smooth transition is a key priority, as the OHID will be the prevention commissioner under the new levy and will take ownership of the GambleAware website, noted the UKGC in an email newsletter.

Licencees were also encouraged by the commission to continue adhering to the Betting and Gaming Council–Industry Group for Responsible Gambling (BGC-IGRG) Gambling Industry Code for Socially Responsible Advertising.

The UKGC stated: “To support a smooth transition to the new levy system and ensure that those at risk of or who are experiencing gambling harms can continue to access tools and support, the Office for Health Improvement and Disparities (OHID) – as prevention commissioner under the levy – will take ownership of the GambleAware website.

“The OHID will keep the GambleAware website temporarily live when GambleAware ceases operations on 31 March 2026. This will be for a period of at least 12 months (until at least March 2027) as OHID intends to transition from the GambleAware website to a newly developed digital prevention offer, funded via the levy, in the future.”

Managed closure

GambleAware announced last July that it would be working towards a managed closure by the end of March 2026, remaining “committed to fulfilling existing commissioning agreements until the new system is in place by April 2026”.

Andy Boucher, Chair of Trustees at GambleAware, noted at the time: “Our main priority continues to be keeping people safe from gambling harm and to ensure stability and continuity for our beneficiaries as the new commissioners take over.

“The GambleAware website and critical prevention resources continue to provide accessible support for all.”

GambleAware is currently being led by Transition CEO Anna Hargrave, who was appointed to the position in August last year to oversee the day-to-day operations of the charity and lead on the managed closure of the organisation. Hargrave took over from former CEO Zoë Osmond, who had been the charity’s CEO since 2021.

When GambleAware announced its managed closure, Osmond called on the incoming commissioners – OHID, UK Research and Innovation (UKRI) as research commissioner and NHS England, and Scottish and Welsh Governments as treatment commissioner – to continue branching out and supporting its work.

“As our commissioning activity winds down, we urge NHS England, the Office for Health Improvement and Disparities, UK Research and Innovation, and the relevant authorities in Scotland and Wales to build on the infrastructure and insights of the current system as they assume their new roles.”

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VNLOK blasts Meta over number of Facebook offshore ads

The gambling sector is taking an increasingly combative stance against Facebook’s Meta, with now the Dutch getting in on the action.

Days after Tim Miller, the Chief of Research and Policy at the UK Gambling Commission, lambasted the Silicon Valley darling for not doing enough to combat illegal gambling ads, Dutch online gambling trade body VNLOK has done the same.

According to data quoted by the trade body, most gambling advertising material seen on Facebook by Dutch consumers is for illegal gambling websites.

For the period October-December, illegal gambling content made up more than 95% of the combined Facebook pages and individual pieces of gambling marketing on the social media platform.

Additionally, in November the illegal gambling ads across Facebook reached a total of 50 million impressions, VNLOK further stated.

In contrast, the trade body reported that Meta had removed a tiny fraction of the ads from its platform – 3% in October, 5.2% in November, and 4.7% in December – with illegal providers rolling out and replacing their marketing “at lighting speed”.

Björn Fuchs, Chairman of VNLOK, said: “These numbers are startling. The huge flow of illegal gambling ads on Meta platforms undermines player protection, but also undermines confidence in the legal market. Unfortunately, this problem is getting bigger and bigger.

“The promotion of illegal gambling websites on social media is expanding from social advertising to social content. Meta and other platforms are flooded with viral videos, in which the brands of illegal gambling websites are visible.

“This content specifically lures minor and young adult target groups to the illegal gambling offer, where the chance of gambling damage is very high.”

Now, VNLOK is calling for action, demanding Meta to strengthen its proactive detection of illegal gambling advertisements, urging the Dutch gambling regulator, Kansspelautoriteit (KSA) to take more enforcement action against marketing companies and platforms that facilitate advertising, such as Meta.

The trade body is also requesting regulations that do not tie the hands of licensed operators – but instead help them sustain a more competitive offer than their black market counterparts.

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Newsletter: FanDuel aims big by encouraging behavioural change

Culture change FanDuel has launched a new campaign, ‘Play with a Plan’, based on behavioural research that tries to encourage thoughtful play rather than wagging the finger and telling players what not to do. Rethinking sports betting: The advert encourages customers to rethink their approach to sports betting – as much as it encourages them…

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FanDuel introduces new RG initiative geared toward user decision-making

FanDuel is deploying a new responsible gaming campaign that takes a different approach from the company’s previous efforts to protect players from gambling-related harm.

On Thursday, the Flutter-owned brand debuted Play with a Plan, a new RG initiative powered by health behavior research. Play with a Plan promotes RG by having customers analyze their decision-making when wagering, compared to previous efforts to combat problem gambling using messaging aimed at restricting betting activity. The initiative wants bettors to use FanDuel’s existing RG tools to enhance decision-making while betting.

“This refreshed platform was purposeful and reflects the research we’ve done to rethink how responsible gaming is communicated most effectively to consumers,” said FanDuel SVP of Public Policy and Sustainability Cory Fox. “These insights shaped everything from the development of our messaging to ongoing innovation across our tools. FanDuel remains focused on making responsible gaming more intui..

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League of Ireland rolls out EPIC programme amid regulatory reset

The League of Ireland is working to address problem gambling and gambling-related harm in Irish football, coming at a time of heightened regulatory focus on the industry’s societal impact in the country.

Earlier this week, the League announced the rollout of a new educational programme focused on gambling harm, in partnership with consultancy EPIC Global Solutions.

The programme has also secured the backing of the Football Association of Ireland (FAI), the National League Committee and the Professional Footballers Association of Ireland (PFA Ireland).

Mark Scanlon, League of Ireland Director, said: “As the League of Ireland grows each year, it is very important to work with all stakeholders including our players and match officials at the centre of the game to stress the importance of integrity at all levels.

“This partnership with EPIC also means we can also look to prevent potential gambling harm amongst our players. We know the vast majority of people gamble without an issue.

“But the seminars at our Academy clubs will be hugely beneficial and educate for the next generation of Irish footballers. We have seen the work that EPIC is doing with the English Football League and it’s having a measurable impact. We look forward to seeing that replicated in the League of Ireland.”

The programme will deliver training to football coaches, match officials and FAI staff. Training will include education around betting integrity protection.

Prominent footballers with lived experience of gambling harm, such as Dominic Matteo, Marc Williams and Scott Davies, will conduct in-person sessions discussing gambling harm.

The rollout will follow a similar model to a similar prevention programme organised by EPIC for the English Football League (EFL), a joint initiative with the league’s main sponsor Sky Bet.

Flutter Entertainment, Sky Bet’s parent company, will also be funding the League of Ireland initiative. The firm has Irish roots, having its origins in the merger between Paddy Power and Betfair, and maintains a HQ in Dublin.

Kevin Harrington, CEO of Flutter UK and Ireland, said: “As a major betting operator, we pride ourselves in leading the industry on safety and trust, and we take our responsibilities around protecting our customers and the integrity of sport seriously.

“As a global company founded in Ireland, we are incredibly proud to fund this independently provided three-year programme, supporting the League’s commitment to proactive prevention and education.”

The announcement comes amid the re-regulation of Irish gambling under the Gambling Act of 2024, which has launched a new regulator, the Gambling Regulatory Authority of Ireland (GRA).

This context has seen some pressure on the relationship between sports and gambling in Ireland as well as wider public and political concerns about the extent of gambling-related harm in the country.

Paul Buck, CEO of EPIC, said: “Following the success of similar initiatives we’ve delivered in elite sport, this prevention-based programme looks to empower players to recognise the signs of gambling harm, be more informed about their relationship with betting and better equipped to understand pathways to support.

“More significantly, the message is conveyed powerfully and with real meaning by individuals whom players are likely to respect – former footballers and athletes sharing their individual experiences in face-to-face sessions.

“They have encountered problems, and they simply did not have the same opportunity or education around prevention that we are now in a fortunate position to provide for the league. We are really pleased to be able to bring this training to Irish players.”

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UKGC Director slams Meta for black market inaction

Tim Miller, the UK’s top man when it comes to regulating gambling, took a sharp stance against tech firm Meta.

Addressing an audience of gambling stakeholders at ICE Barcelona, the UK Gambling Commission’s (UKGC) Executive Director chose a single question to be the basis for his whole speech. This question was “whose side are you on?”.

The extended version of this sounds more like ‘whose side are you on in the fight against the black market’, and Miller was clear that he thinks Meta – the owner of Facebook and Instagram – has blurred the lines.

Not Meta’s first rodeo

This is not the first time Meta has found itself on the opposite side of conversations about ethics and transparency, certainly not from a gambling perspective.

In July last year, campaigners from a UK-based NGO raised concerns about the tech platform’s policies on flagging safer gambling messages as more risky than gambling adverts themselves – which, as a result, leads to gambling marketing enjoying more visibility.

Miller’s speech took this argument one step further, focusing on the amount of black market advertising found on Meta’s platforms, and particularly those tailored to promote “non-GamStop” casinos – with GamStop being the UK’s national self-exclusion registry.

Such adverts are easily trackable even by regular Meta users, Miller added, thanks to a publicly available marketing database that allows for direct searches through keywords.

Yet, such ads keep appearing on two of the biggest social media platforms, which Miller criticised by saying: “If we can find them, then so can Meta: they simply choose not to look.”

“It could leave you with the impression that they are quite happy to turn a blind eye and continue taking money from criminals and scammers until someone shouts about it. So it does leave Meta with the question of ‘Whose side are you on?’

“The consumers and users of your platforms, many of whom are seeking to escape gambling harm, or the criminals and con artists who are using your platforms to prey on vulnerable people right in front of your eyes and whose clutches you risk pushing those vulnerable people into?”

2026 will be a year of action

Besides this heavily charged criticism against Meta, the UKGC Director also hinted at tightening the scrutiny over licensed game suppliers whose products are also found on offshore websites – albeit this time around Miller was a bit softer in his critique, explaining that “pulling the legal action lever” will not always be practical or possible.

In conclusion, the speech ended on a positive note, reminding attendees of the £26m in UKGC funding set aside by the last UK Budget to fuel the fight against the black market over the next three years.

Finally, Miller also highlighted that the UKGC is expecting another major milestone this year, with the Crime and Policing Bill currently being reviewed in the House of Lords. If and when enacted, this law will give the UK regulator autonomous IP blocking powers, alleviating it from its current reliance on Google.

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Dutch regulator sets out five key priorities for 2026

The Dutch gambling regulator, Kansspelautoriteit (KSA), has made further commitments to increasing player safety in 2026.

Following a turbulent year for the Dutch gambling sector and politics overall, the gambling authority is ending January on a high note with its supervisory agenda for the next 12 months.

A total of five main pressing issues were outlined in the document, which KSA Chair Michel Groothuizen and his team will aim to address fully as the year rolls by.

These include black market operators, vulnerable groups protection, duty of care standards, advertising, and AML policies.

Offshore actors: public enemy number one

In the new year, the KSA has expressed willingness to tighten the coordination of all parties involved in the Dutch licensed gambling industry for a wide-scale counterattack against the growing shadow of the black market.

Such efforts will continue to build on a successful 2025 for the KSA, which managed to blacklist a large number of affiliates using the .nl domain through a partnership with the Foundation for Internet Domain Registration. Deepened communication between the regulator and social media companies to remove illegal content is also expected to expand.

One particularly interesting development to look forward to this year is KSA’s investigative work on tracking down slot machines that have come from bankrupt or closed down land-based venues.

Vulnerable groups take prevalence

Understandably, another top priority will be the protection of vulnerable demographics such as children and current or at-risk problem gamblers. The KSA has firmly declared that it will work towards reducing the number of minors coming into contact with gambling through extensive data controls and additional monitoring of gambling providers.

Beware of your duty of care

Operators were also promised heightened scrutiny of their duty of care compliance coming 2026. There is a long list of reforms in the online gambling sector that is gradually being implemented, and gambling providers can rest assured that they will be tried and tested for compliance issues by the KSA.

There are a number of studies into player behaviours scheduled to conclude sometime this year, on the result of which the KSA is likely to introduce even more market amendments. One such study is the effectiveness of player financial checks that operators currently deploy – with the concluding statement certain to amend KSA’s course of action.

Do you have receipts for this money?

Last but not least, this year’s KSA agenda envisions significant developments on the anti-money laundering front. It is safe to assume that the Netherlands already has robust policies in place given its location on the world map, but the gambling regulator anticipates even more scrutiny – especially once the newly-established European AML agency AMLA springs into action later this year.

All in all, it is shaping up to be an eventful 12-month period for the gambling sector in the land of the tulips – even more so now that there is a new government in place.

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UKGC picks Kirsty Caldwell as interim Industry Forum Chair 

A new Interim Chair has been appointed for the Industry Forum of the UK Gambling Commission (UKGC). The regulator has named Kirsty Caldwell as its choice for a temporary hire while the recruitment drive is underway for a permanent replacement of Nick Rust, who ended his term in November 2025. Caldwell is currently running Betsmart Consulting, which offers compliance and AML services…

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