SBC Americas

A new study published by the Journal of the American Medical Association (JAMA) concluded there has been a steady rise in people seeking help for sports betting and gambling addiction.

The study analyzed Google searches per 10 million queries that mentioned gambling and addiction and other related terms made from Jan. 1, 2016, through June 30, 2024.

The report, led by researchers from the University of California San Diego and published Feb. 17, found that since the repeal of PASPA in 2018 and the legal sports betting market growing from only Nevada to encompass 38 states by 2024, online searches for help with gambling addiction have increased 23% across the U.S.

The study found there were approximately 6.5 to 7.3 million such searches, with a peak of 180,000 monthly searches.

Online sportsbooks much greater concern than retail, say authors

Breaking it down state-by-state, the data showed that Ohio (67%), Pennsylvania (50%), Massachusetts (47%), Michigan (37%), New York (37%), Il..

FanDuel says that nearly half of its customers used its new My Spend personalized responsible gaming dashboard during the NFL season to review their gambling activity.

Approximately 3.5 million FanDuel users utilized some of the dashboard’s features, which include detailed insights on deposit and betting activity and encourages customers to employ tools such as deposit and wager limits.

The Flutter-owned operator said at the time of announcing My Spend in December that the service was developed based on internal and external research that showed players were interested in gaining personalized insights into their activity and a deeper understanding of their own behavior.

On Friday, the brand said that the activity proves that personalizing RG tools helps customers engage with safeguards and manage their time and spending on the platform.

FanDuel also launched a My Spend advertising campaign during the NFL playoffs across broadcast television, digital and paid social. Consumer testi..

Integrity Compliance 360 (IC360) has secured a deal to provide its services to an emerging micro-betting and media company.

IC360 has announced a partnership with Betr to provide the Florida-based sports gaming and media company with access to its advanced integrity monitoring dashboard.

The dashboard monitors suspicious wagering activity and provides real-time alerts to operators. Betr will also leverage IC360’s ProhiBet platform, which is designed to hinder athletes and team personnel from participating in illicit gambling activities. Prohibet also ensures compliance by allowing operators to adhere to regulatory standards. It uses an encrypted data exchange to protect operator databases and personal information.

“We’re proud to partner with IC360 to strengthen our commitment to integrity and compliance in the sports betting industry,” said Betr Head of Product Alex Ursa. “By integrating IC360’s cutting-edge technology and ProhiBet solution, we are ensuring Betr remains at the fore..