SBC Americas - Player Protection Hub

Caesars to keep close eye on betting with IC360’s ProhiBet

SBC AmericasMarch 7, 20250296 views

Caesars has become the latest online sportsbook to turn to Integrity Compliance 360’s (IC360) tools to monitor betting activity on its platform.

Caesars Sportsbook will integrate IC360’s ProhiBet solution, which will provide the company with enhanced real-time alerts to help ensure the platform maintains integrity and detects unusual or suspicious wagering behavior.

IC360’s encrypted and decentralized platform will assist Caesars in staying fully compliant with changing industry standards while also ensuring a safe and fair marketplace for all users. ProhiBet allows sportsbooks and sports properties to monitor for prohibited bettors and suspected fraud in real time.

“Our partnership with Caesars Sportsbook represents a significant milestone in enhancing the integrity and transparency of the regulated sports betting industry,” said Matt Heap, managing director of ProhiBet. “With our advanced technology, we’re ensuring that Caesars stays ahead of regulatory requirements and provides a..

Study in AMA journal warns online betting has more gamblers seeking help

SBC AmericasFebruary 28, 20250264 views

A new study published by the Journal of the American Medical Association (JAMA) concluded there has been a steady rise in people seeking help for sports betting and gambling addiction.

The study analyzed Google searches per 10 million queries that mentioned gambling and addiction and other related terms made from Jan. 1, 2016, through June 30, 2024.

The report, led by researchers from the University of California San Diego and published Feb. 17, found that since the repeal of PASPA in 2018 and the legal sports betting market growing from only Nevada to encompass 38 states by 2024, online searches for help with gambling addiction have increased 23% across the U.S.

The study found there were approximately 6.5 to 7.3 million such searches, with a peak of 180,000 monthly searches.

Online sportsbooks much greater concern than retail, say authors

Breaking it down state-by-state, the data showed that Ohio (67%), Pennsylvania (50%), Massachusetts (47%), Michigan (37%), New York (37%), Il..

Lawmakers in Iowa file bill to criminalize proxy betting

SBC AmericasFebruary 28, 20250274 views

Lawmakers in Iowa are introducing a measure aimed at cracking down on sportsbook account sharing and proxy wagering across the state.

The Iowa Department of Public Safety has proposed Senate Study Bill 1097 as a measure aimed at protecting the public from deceptive practices by considering account sharing and proxy betting as illegal gaming. SSB 1097 proposes an amendment to Iowa’s gambling games and sports wagering rules to include definitions of account sharing and proxy betting. Patrons who have violated state rules by meeting the standards of account sharing and proxy betting are in violation of Iowa law and are subject to criminal penalties.

SSB 1097 aims to provide law enforcement with the proper authority to penalize account sharing and proxy betting by providing a clear definition. Iowa’s current gaming rules do not include any mention of account sharing or proxy wagering providing no pathway for law enforcement to charge patrons who have violated the state’s existing rules o..

Report: Fresno State basketball players allegedly bet on team

SBC AmericasFebruary 28, 20250266 views

Another college basketball program is embroiled in controversy related to sports betting.

According to an ESPN report, the Fresno State men’s basketball program is under investigation by the NCAA and university over alleged illicit betting activity. The investigation has led to the indefinite suspension of two Fresno State players, Jalen Weaver and Zaon Collins. The two athletes are “being withheld from competition as the University reviews an eligibility matter,” according to a statement from Fresno State.

The school and NCAA are also investigating Mykell Robinson, who is no longer a member of the basketball program after transferring from North Texas and two junior colleges.

According to ABC30 Action News, Robinson and Weaver allegedly wagered against the performance of Fresno State’s men’s basketball program for points and rebounds.

As a result of Weaver’s alleged wagering on his own team, the senior from Colorado is expected to be dismissed from the team but remains on the team..

BetNow the latest offshore operator told to pack up in Michigan

SBC AmericasFebruary 28, 20250228 views

The Michigan Gaming Control Board (MGCB) has issued a cease-and-desist order to BetNow.eu, which offers sports betting, horse racing wagering and online casino games.

A notice on the BetNow.eu website notes that it is licensed and regulated by The Autonomous Island of Anjoun Union of the Comoros. It is not approved as a gaming operator by the MGCB.

The board wrote in a notice that BetNow is breaking state laws including the Lawful Internet Gaming Act,the Michigan Gaming Control and Revenue Act and the Michigan Penal Code. The MGCB also noted that while BetNow offers a wide range of payment options for players to deposit funds, they only become eligible to withdraw funds after wagering their entire initial deposit.

The company has 14 days to go offline in the state before potentially facing further legal action.

“This unlicensed operator not only violates Michigan law but also exposes consumers to significant risks,” said MGCB Executive Director Henry Williams. “Our job is to protec..

Mississippi bill would raise casino tax to offset illegal sports betting

SBC AmericasFebruary 28, 20250275 views

A bill in Mississippi that would increase taxes on land-based casinos in an attempt to help offset lost revenues from illegal sports betting is making progress in the House.

HB 1881, the Integrity in Gaming in Support of Honest Taxpayers Act, would impose an additional 4% tax on gross casino revenue. That would take the casino tax ceiling in the state from 12% to 16%. Currently, 8% of casino revenues go to the state and 4% to local schools and government.

Rep. Trey Lamar’s bill asserts that the State of Mississippi is losing approximately $50 million dollars annually due to illegal gambling. The purpose of his legislation is to generate revenue that will be used to replace that lost revenue.

The bill originated in the House Ways and Means Committee, which Lamar chairs, and was approved on Tuesday. It will subsequently be read and debated in the full chamber.

The act would be effective July 1 of this year.

Local media including The Clarion-Ledger reports that Lamar said at the comm..

FanDuel says nearly half of customers using new My Spend RG tool

SBC AmericasFebruary 7, 20250257 views

FanDuel says that nearly half of its customers used its new My Spend personalized responsible gaming dashboard during the NFL season to review their gambling activity.

Approximately 3.5 million FanDuel users utilized some of the dashboard’s features, which include detailed insights on deposit and betting activity and encourages customers to employ tools such as deposit and wager limits.

The Flutter-owned operator said at the time of announcing My Spend in December that the service was developed based on internal and external research that showed players were interested in gaining personalized insights into their activity and a deeper understanding of their own behavior.

On Friday, the brand said that the activity proves that personalizing RG tools helps customers engage with safeguards and manage their time and spending on the platform.

FanDuel also launched a My Spend advertising campaign during the NFL playoffs across broadcast television, digital and paid social. Consumer testi..

IC360 strikes deal with Betr to monitor wagering activity

SBC AmericasFebruary 6, 20250348 views

Integrity Compliance 360 (IC360) has secured a deal to provide its services to an emerging micro-betting and media company.

IC360 has announced a partnership with Betr to provide the Florida-based sports gaming and media company with access to its advanced integrity monitoring dashboard.

The dashboard monitors suspicious wagering activity and provides real-time alerts to operators. Betr will also leverage IC360’s ProhiBet platform, which is designed to hinder athletes and team personnel from participating in illicit gambling activities. Prohibet also ensures compliance by allowing operators to adhere to regulatory standards. It uses an encrypted data exchange to protect operator databases and personal information.

“We’re proud to partner with IC360 to strengthen our commitment to integrity and compliance in the sports betting industry,” said Betr Head of Product Alex Ursa. “By integrating IC360’s cutting-edge technology and ProhiBet solution, we are ensuring Betr remains at the fore..

Birches Health lands RG deal with WagerWire’s parent company

SBC AmericasJanuary 31, 20250325 views

Wire Industries and Birches Health are teaming up to provide bettors with access to responsible gaming education and tools.

Wire Industries, owner and operator of sports betting marketplace WagerWire, has announced a partnership with behavioral healthcare company Birches Health to promote RG, help bettors identify signs of problem gambling and address any related issues.

As part of the deal, Birches Health and Wire Industries will collaborate to create a collection of clinical materials that are designed with the modern bettor in mind. WagerWire will also integrate Bitches Health content into its social media.

Wire Industries will also host Birches Health clinicians on online audio platforms.

“Wire Industries was created with the sole purpose to empower bettors and create an environment of responsible gaming,” said Wire Industries CEO Zach Doctor. “By working with Birches Health, we join ourselves with another innovative company in the industry that is also doing whatever they can ..

BetMGM slapped with $261K fine in PA for letting self-excluders gamble

SBC AmericasJanuary 30, 20250438 views

The Pennsylvania Gaming Control Board (PGCB) has fined BetMGM $260,905 for 152 instances of allowing individuals on the Board’s self-exclusion list to gamble on their sites between 2021 and 2023.

A Consent Agreement provided to SBC Americas shows that an internal audit of the BetMGM and Borgata Pennsylvania player database in March 2021 found that a total of 148 accounts showed betting activity while on the iGaming self-exclusion list. Across those incidents, a total of $252,035.55 was deposited and $82,460.30 withdrawn for a total difference of $169,575.25.

Over $430K deposited by self-excluded players over 3 years

In two separate self-reported incidents in April 2021 and July 2022, two single self-excluding gamblers were able to access their Borgata accounts. In the first instance, a player deposited a total of $580 without withdrawing; in the second, an individual deposited a total of $700 and withdrew a total of $100.

Finally, in July 2023, a review found that two self-excludin..