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As the fight to curb problem gambling and its consequences across Africa continues to intensify, gaming stakeholders have pinpointed incessant, unsolicited advertising as one major cause of the canker while urging a focus on increased collaboration to enhance regulations across the continent.
During Gamble Alert’s 2026 symposium held in Lagos yesterday, which brought together regulators, mental health workers and operator executives for panel discussions, the menace of uncontrolled advertising was spotlighted.
Gamble Alert, a non-governmental organization, is regarded as one of the biggest voices leading the charge for safer gaming practices across Nigeria and Africa at large.
Speaking on a panel session themed Selling hope: the effect of gambling advertisements on player behavior, Head of Legal and Compliance Officer, Bet9ja, Akande Adewale, warned that manipulative advertising was becoming a noticeable pattern amongst operators.
“We should be careful about the kind of message..
