Signify and the NCAA used the 2025 men’s and women’s basketball tournaments to identify and study targeted online abuse directed at student-athletes, coaches, officials and committee members. Signify leveraged its Threat Matrix artificial intelligence service to monitor public comments directed at the social media accounts of 2,032 players and 346 coaches. Signify also monitored 136 teams and 269 officials and committee members.
“One of the first things student-athletes told me when I became NCAA president was that they were being harassed online by people who are following or betting on their games,” said NCAA President Charlie Baker. “From day one, it’s been a priority to study this issue, monitor the public interactions, protect student-athletes and allow them to focus on being students and competing at the highest level on the court with their teammates.”
Signify and the NCAA analyzed more than 1 mi..