The case has come from a law firm with a strong track record when it comes to gambling operators, having previously had success in suing High 5’s social casino.
It centres around Brayden Urdan, from Illinois, who is alleging that the company is in breach of state laws with its workaround of gaming laws in the state.
One of the key elements of the case is the claim that both the sweepstake operation and the real-money operation of Stake both utilise the same promotional channels including the ambassadors they utilise, such as music legend Drake.
It forms a key part of Stake’s aggressive marketing campaign that it has undertaken on social media in the past year.
“The point of Stake’s aggressive sponsorship strategy is clear: by linking itself with globally admired celebrities and teams, Stake aims to normalise online gambling..
