With the third edition of its Responsible Gambling Report, the company has taken a deep dive into the preferences and expectations of 2,500 online players across Argentina, Brazil, Chile, Peru and Colombia – each market’s intricacies reflected in the study’s responses.
The recent launch of a regulated online gambling market in both Brazil and Peru has significantly strengthened locals’ trust in the sector, with only a combined 25% of customers still actively avoiding betting due to concerns relating to fraud and gambling harms.
Among the observed countries, Peru had the highest rate of player frequency – 92% of those who gamble online do it monthly. Meanwhile, when asked about the level of responsibility that operators should carry towards player protection, 80% of people said that they are in favour of stronger advertising regulations.
Mor Weizer, ..
