The London-based gambling harm consultancy has secured a three-year partnership with Bally’s to promote responsible gambling and create a safe and fair environment for players. The two entities will also work together to impact communities.
“Bally’s and EPIC Global Solutions are committed to setting new standards for responsible gaming with a three-year commitment,” said Bally’s CEO Robeson Reeves. “Together, we are creating safer and more enjoyable gaming environments through educating multiple partners in the gaming ecosystem, harnessing the power of EPIC’s lived experience approach in both the U.K. and the U.S.”
As part of the partnership, employees at Bally’s will be provided with training from EPIC that will help staff on casino floors and in customer service roles identify and protect customers who are impacted by gambling harm. Bally’s and EPIC will also create original socia..