Denmark forms ‘cooperative trio’ against black market advertising

by SBC News
2 minutes read
Danish gambling will be safeguarded against ‘unlicensed marketing threats’ by a new cooperative agreement formed by Gambling Authority Spillemyndigheden, Consumer Ombudsman Forbrugerombudsmanden and the Gambling Board of Spilreklamenævnet.

The three organisations will work together to strengthen their efforts against unlicensed operators targeting Danish consumers with illegal gambling offers.

As announced, a ‘cooperative ageement‘ has been formed “to avoid duplicating efforts and to enhance the overall regulation of gambling companies’ marketing in Denmark.”

The Gambling Board, Spilreklamenævnet, will monitor Danish gambling advertising and forward cases to the Consumer Ombudsman and the Gambling Authority if gambling operators do not comply with the board’s advertising code or infringe on advertising laws.

The Gambling Advertising Board will handle complaints about breaches of the industry’s code of conduct in gambling advertising. This code aims to enhance the industry’s social ..

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