Attorney General Matthew J. Platkin has announced the creation of a responsible gaming public awareness campaign amid Problem Gambling Awareness Month. The campaign is released in partnership with marketing agency Marketsmith behind a $300,000 budget.
It will focus on online marketing and extends through Super Bowl LIX in 2025. It will be prominent during major sporting events, including the Olympics and NBA playoffs.
“As we learn more and more about the effects of problem gambling, especially following the legalization of sports wagering, we have an obligation to provide resources and support to the public on responsible gaming,” said Platkin. “This work starts with ensuring awareness of the many tools available to assist individuals who struggle with gambling, including comprehensive prevention strategies and treatment and recovery services.”
The campaign will inform bettors in New Jersey about responsib..
