Fonseca, a beauty and lifestyle influencer who has amassed over 50 million followers across various social media platforms, was questioned by Senators on the influence of celebrities promoting online gambling platforms – particularly prior to the establishment of the regulated Bets regime on 1 January 2025.
Investigators have unearthed examples of influencers using “demo accounts” to promote betting platforms, often displaying unrealistic or exaggerated winnings.
Fonseca appeared not to understand the concept of demo accounts and insisted that she only followed a script provided by brands and did not use her personal account for promotional footage. She revealed that any appearances on her social media were based on mock or platform-supplied accounts.
“I’m speaking for myself — I don’t know how other influencers operate…
